
Top 6 Most Common Video Mistakes to Avoid
A corporate video is a representation of your business, therefore any major slip up will make the brand look amateurish, incompetent, or both. This will send customers running the opposite way: right into the arms of your competitor. So how can you be sure to produce...

Capture Your Summer
It’s summertime, which means making memories… beach days, popsicles, and the occasional al fresco nap. Back in the day, all these snapshots of summer would be captured in a photo album once the kids were back at school in September, but things have changed. Sure, it’s...

FRF x ChatGPT
At Front Runner Films, we’re all about technology. From the latest advances in editing software to the newest cameras, we’re always on the hunt for tools that will help us do a better job on every shoot, for every client. So when ChatGPT arrived on the scene, we were...

So How Long Is Your Attention Span Anyway?
There was an infographic a few years back that went viral—and sparked a million think pieces. The claim was this: you now have a shorter attention span than a goldfish. Shocking, maybe, but it also made sense. After all, in a world where we can be working at our...

The Importance of the Cinematographer in Visual Storytelling
We know it’s one of the awards handed out at the Oscars, often to the Best Picture winner—but what is cinematography anyway? In short: it’s an essential part of filmmaking. Also called the director of photography, the cinematographer’s job is to create the visuals...

What is the Writer’s Role in Crafting Compelling Video
Video production is collaborative. While the final product may look seamless, there are lots of moving parts—and a whole team of people who help make the movie magic happen. The person who touches the project first is usually the writer: the one responsible for...